Make clients, agents, & readers say “Where the hell have you been, loca?”
BRANDING & website design FOR female AUTHORS AND BOOK EDITORS
Set your TiVo 📺
This is a marathon you won’t want to miss
lurk on the forum
MEET YOURS TRULY 🌹
let's get it started
hit the services
👀 peek the portfolio
brand identity
"Season One"
START WITH S1 ➡
website design
"Season Two"
Skip to S2 ➡
brand & web design
"The Complete Series"
binge everything ➡
You're 64 tabs open, 2 hours in, and agonizing over that reel in CapCut with all the angst of your thirteen-year-old self trying to pick the perfect song lyric for your AIM away message.
It’s 9:00 p.m.
If this reads like a scene from your life, I understand, and I am also so sorry.
DON’T GET ME WRONG, IT’S ALWAYS A SERENDIPITOUS OCCASION but
trying to go viral is not the best book marketing strategy 😬
Like, someone firing up the internet while you’re on the landline frustrating.
Or, waiting for the DVD logo to bounce into the exact corner of the screen frustrating.
YOUR SOCIAL MEDIA DOESN’T NEED TO WORK QUITE SO HARD WHEN
Your branding and website handles some of the talking for you
It might feel off.
Valid. Your branding should look the way your work feels.
That’s a tricky balance to strike.
You’re not sure if anyone’s paying attention?
In a crowded industry like publishing, standing out has everything to do with knowing your audience.
It might not seem to be gaining much traction.
Been there. Mastering the art of a well-designed website that’s easy for Google to find and visitors to use is no mean feat.
If only you had someone working behind the scenes
A “guy in the chair,” if you will.
😎
So let’s make it bingeworthy
I want your audience glued to your brand like it’s a cable TV marathon of Gossip Girl
MY GOAL? SIMPLE.
season one | $2000, split into 2-6 payments
mini brand identity
The job of any first season? Keep us watching. So in this service, we’re going to create brand visuals that your audience can’t look away from.
in episode one:
We’ll find the plot points that make up your brand’s foundation: deciding what you stand for and how you want to be perceived.
in episode two:
You’ll receive a presentation that distills your foundation into a creative direction, complete with mood boards for you to choose between.
in episode three:
I’ll finalize your choices into logos, fonts, and colors.
on the season finale:
We’ll wrap everything up, and I’ll hang out with you on Slack for 2 weeks while you learn how to use your new branding.
By the time the final credits roll, you’ll have a brand identity that hooks your audience and leaves them desperate to see where your brand story goes next.
season one | $2000, split into 2-6 payments
mini brand identity
The Deets
Included:
📺 2 Mood Boards to Choose From
📺 Logos, Font Suite, & Color Palette
📺 Strategy and Creative Direction Presentation
📺 Final Brand Presentation
📺 Brand Guide (for use after the project)
📺 Quick Reference Brand Sheet
📺 1 Creative Strategy Call
📺 4-Weeks Brand Implementation Support via Slack
Specialty Fonts
Not included:
~4-6 Weeks
Timeline:
come prepared with:
👥 A knowledge of the audience you’re trying to reach
🎯 A firm target genre or niche
🙌🏾 Clear business goals
season two, 1 page | $997, split into 2-6 payments
website design in a day
Previously: A logo, font, and color suite well on their way to becoming fan favorites.
This season: We bring your work all the way to the small screen.
in episode one:
We focus on setting up the action. You’ll complete a questionnaire, submit some required brand elements (listed in the “come prepared with” section!), and we’ll meet to plan our next move.
in episode two:
The action reaches all new heights. I’ll build your work a
beautiful and functional semi-custom website of a single home page and launch it at breathtaking speed. We’ll get the job done in ONE design day, tops.
The action reaches all new heights. I’ll build your work a beautiful and functional semi-custom website of a single home page and launch it at breathtaking speed. We’ll get the job done in ONE design day, tops.
on the season finale:
We’ll walk through your website together, and I’ll stay available for 2-weeks to answer questions while I monitor your website’s performance for any unwanted plot twists.
Your work now has an online home that’s beloved by Google, impeccably organized, and ready for repeat viewing by clients, readers, and agents alike. As they say, that’s a wrap 🎬
season two, 1 page | $997, split into 2-6 payments
website design in a day
The Deets
Included:
📺 Website Strategy Call
📺 Dedicated Slack Channel for Streamlined Communication
📺 Specified Integrations (email, buy buttons, blog, etc.)
📺 Domain Connection
📺 Website Publish and Launch
📺 Basic Search Engine Optimization (SEO)
📺 Goodbye & Offboarding Guide
📺 Live Platform Training Call or Training Guidebook
📺 2 weeks Post-Launch Support (via Slack)
Not included:
1 weekend day
Timeline:
come prepared with:
🎨 A professionally designed logo, font suite, & color palette
📸 Brand photos
📚 Information about your book or service
📃 Applicable policies: Privacy, Cookies, Refund, etc.
📝 Completed website copy
🖥 A website domain
You’ll need all of this at least 1 week prior to our start date.
💲 Website domain
💲 Showit subscription
💲 Policies: privacy, refund, etc
The Spin-Off
$1,500 (4 -6 weeks)
Mini-Brand Identity:
season two, 4-6 pages | $3500, split into 2-6 payments
website in a weekend
Previously: A logo, font, and color suite well on their way to becoming fan favorites.
This season: We bring your work all the way to the small screen.
in episode one:
We focus on setting up the action. You’ll complete a questionnaire, submit some required brand elements (listed in the “come prepared with” section!), and we’ll meet to plan our next move.
in episode two:
The action reaches all new heights. I’ll build your work a
beautiful and functional semi-custom website of 4-6 pages and launch it at breathtaking speed. We’ll get the job done in 2-3 design days, tops.
The action reaches all new heights. I’ll build your work a beautiful and functional semi-custom website of 4-6 pages and launch it at breathtaking speed. We’ll get the job done in 2-3 design day, tops.
on the season finale:
We’ll walk through your website together, and I’ll stay available for an entire month to answer questions while I monitor your website’s performance for any unwanted plot twists.
Your work now has an online home that’s beloved by Google, impeccably organized, and ready for repeat viewing by clients, readers, and agents alike. As they say, that’s a wrap 🎬
season two, 4-6 pages | $3500, split into 2-6 payments
website in a weekend
The Deets
Included:
📺 Website Strategy Call
📺 Dedicated Slack Channel for Streamlined Communication
📺 Specified Integrations (email, buy buttons, blog, etc.)
📺 Domain Connection
📺 Website Publish and Launch
📺 Basic Search Engine Optimization (SEO)
📺 Goodbye & Offboarding Guide
📺 Live Platform Training Call or Training Guidebook
📺 4 weeks Post-Launch Support (via Slack)
Not included:
2-3 weekend days
Timeline:
come prepared with:
🎨 A professionally designed logo, font suite, & color palette
📸 Brand photos
📚 Information about your book or service
📃 Applicable policies: Privacy, Cookies, Refund, etc.
📝 Completed website copy
🖥 A website domain
You’ll need all of this at least 1 week prior to our start date.
💲 Website domain
💲 Showit subscription
💲 Policies: privacy, refund, etc
The Spin-Off
$1,500 (4 -6 weeks)
Mini-Brand Identity:
the complete series | $6500, split into 2-6 payments
full Brand & website combo
You know what I don’t miss? Waiting a whole week between episodes. Call me impatient, but I’d much rather sit down and watch a series from start to finish.
The complete series lets you enjoy the whole story arc of your brand and website’s creation.
in Season 1: Brand Identity
We get clear on your brand’s theme, its audience, and what it wants to be known for. Then, I channel those insights into your brand’s creative direction. By the season finale, I’ll have introduced you to your brand’s visuals, including colors, fonts, and logo suite.
in Season 2: Web Design
We pick up where Season 1 left off, with one very special guest star: your sparkly new brand identity. After some prep work, we’ll launch into a semi-custom website build that wraps up in 2-3 design days and leaves you with a 4-6 page website.
By the series finale, you’ll have a cohesive and recognizable brand and website that your audience will binge on repeat 🔁
the complete series | $6500, split into 2-6 payments
full Brand & website combo
The Deets
Included & not included:
Everything from Season 1 & Season 2
8-10 weeks for branding + 1-3 days for your website build, depending on the number of pages.
Timeline:
come prepared with:
Before you start:
👥 A knowledge of the audience you’re trying to reach
🎯 A firm target genre or niche
🙌🏾 Clear business goals
1 week prior to your first design day:
📸 Brand photos
📚 Information about your book or service
📃 Applicable policies: Privacy, Cookies, Refund, etc.
📝 Completed website copy
🖥 A pre-purchased domain (or be prepared to purchase one)
broadcast interrupted
by some common misconceptions
“Authors don’t need branding, their books do.”
Personal branding for authors helps them show up in a polished and professional way, which is a huge advantage in the world of publishing and book sales. After all, as an author, YOU are the business.
“A link-in-bio is just as good.”
Au contrare, my friend.
Most link-in-bios aren’t indexed by traditional search engines. So if someone’s Googling you or your books, those links won’t appear until they’re a few clicks in.
“Websites are for indie authors. If I’m looking for a traditional publishing deal, I don’t need a website.”
Traditional publishers check for a website and brand to get a feel for whether or not you’re worth taking a chance on. Consider your website a job interview you don’t actually have to attend.
Monique, Private Chef
"Tyesha went above and beyond for my web redesign. I have had a website for 8 years and it was desperate for a makeover. I came in with a very old and outdated website with over 250 pages of info, and somehow Tyesha turned it into the most beautiful, organized and well designed website I've ever seen. I just loved the entire process. The organization aspect was remarkable, and her professionalism and knowledge of her craft was apparent. If you're thinking of working with Tyesha, this is your sign to go all in. No notes, just gratitude!"
"DO IT. Don't even think twice."
Jessica, Fiction Book Editor
"I was hesitant to hire someone to work on my website. I was worried they wouldn't be able to capture my vision, especially since I didn't really have it all together myself! Tyesha went above and beyond, and I couldn't have asked for a better experience. She captured my vision perfectly, and her suggestions were so helpful! She helped me to feel less anxious during the process as well. I highly recommend her services!"
"I couldn't have asked for a better experience."
Julia, Artist
"She took the time to truly understand my business, even diving into my Instagram to help create branding that felt perfectly me. She guided me through picking out custom fonts and templates that I absolutely loved, making my website feel both professional and uniquely personal. On top of her incredible design skills, she was patient, supportive, and so easy to work with—never making me feel rushed as I got everything together. If you're looking for someone who genuinely cares about your vision and brings it to life beautifully, she’s the one!"
"10/10!! Working with TJ's Atelier was an absolute dream!"
Fae, Personal Stylist & Mentor
"From beginning to end, she made me feel so comfortable and no question was too much for her. She took the time to understand my brand, making sure what she created was exactly what I envisioned. I'm so grateful for our experience together and cannot recommend her enough! Ty, thank you for helping me bring my vision to life. ❤️"
"Tyesha was an absolute joy to work with! "
Katie, Web Designer
"Ty's process from start to finish is super organized! She has a thorough onboarding client portal that was easy to navigate and access all my materials. She also is super quick to reply with any questions or concerns I had during our project. I didn’t know what to expect regarding preparation, revisions, and overall experience. But let me tell you, working with Ty has been one of the best decisions I’ve made for my business."
"working with Ty has been one of the best decisions I’ve made for my business. "
Copy!
