Filed in: Design Tools, Featured, Web Design — April 6, 2024

If you’re in the market for a new website, you may have heard of a website platform called Showit. Showit is hailed as a no-code, drag and drop website builder specifically for creative entrepreneurs. Whether you’re a debut author or established book editor, Showit offers a level of creative freedom that has not been seen on many competing platforms. Showit is currently the main web design platform I use for client work. Though there are many benefits of using this website builder compared to others I’ve tested like Squarespace and Webflow, every platform has it’s cons too. Here are my favorite (and least favorite) things about Showit.
Before we dive into the pros and cons, let me give you the quick rundown if you’re new to Showit.
Showit is a drag-and-drop website builder designed specifically for creative entrepreneurs who want complete design freedom without touching code. Unlike template-based platforms like Squarespace or Wix, Showit gives you a blank canvas to create truly custom websites.
Here’s what makes it unique: Showit handles your website design (the pretty front-end), while WordPress powers your blog behind the scenes. This hybrid approach gives you the best of both worlds—creative freedom for your site design and robust SEO capabilities for your blog.
Showit offers three plans as of 2026 (monthly pricing shown, save 20% with annual billing):
Showit: $27/month
Showit & Basic Starter Blog: $34/month
Showit & Advanced Blog: $49/month
My recommendation: Unless you have a blog or are planning to start one, the basic Showit plan is enough for most literary professionals ($27/month). You get the blog integration you need for SEO without paying for features you won’t use.
I personally think that Showit is the EASIEST website builder to learn right now. Hey, maybe I’m biased 🤷🏾♀️. I came from a more technical platform like Webflow over to Showit, but the learning curve was very low comparatively. Here’s a video from their public video bank that shows how the builder is laid out:
Your list of elements and navigation hang out on the left hand side, while the customization arena lives on the right. What makes this platform so easy is the fact that you don’t need any coding knowledge to get started. No JavaScript, no HTML, no CSS. All you need is a mind for design and a willingness to “click around” (one of my personal mottos) until you get the hang of things.
As I mentioned above, Showit is a drag and drop website builder. You may be thinking “well, how is this different from something like Squarespace?” Valid question since Squarespace is another d-and-d builder. The difference, from my perspective, is that Squarespace only allows you to build from a template. Showit gives you the option to build from a completely blank canvas.
Another key difference? Showit doesn’t force you to place design elements in certain places. You can literally move the element around ANYWHERE on the canvas. Move it, overlap it, rotate it – I mean anything. There is no restriction in where or how you place an element on a page. THIS is the feature that had me starry-eyed when I first got my hands on the platform.
Okay now this is a pro I honestly don’t take advantage of enough, but Showit has one of the best website template marketplaces around. The designs are actually.. well, cute! If you think about it, this makes a lot of sense considering that their target market is primarily creatives. How do you get creatives on board? First and foremost, make it ✨aesthetic✨
In addition to having really beautiful designs, the price of those templates have a great range from free.99 all the way up to $1200. There’s something for everyone and every budget.
Here’s something most website builders don’t offer: Showit lets you design your mobile version separately from your desktop site.
This isn’t just responsive design that shrinks everything down. You’re literally creating a custom mobile experience. That means:
Why this matters for authors and editors: Your audience is overwhelmingly on mobile devices. Being able to create a mobile experience that’s actually designed for phones (not just a squished desktop site) means better user experience, which means people stay on your site longer and are more likely to sign up for your list or buy your book.
Most platforms just auto-shrink your desktop design. Showit treats mobile as its own canvas 👩🏾🎨
Showit plays nicely with virtually every tool literary professionals rely on like:
Email & Communication:
Reader Engagement:
Business Tools:
Shop Integration:
If there’s an embed code, iframe, or link, you can probs add it to your Showit site.
Now with all of these great things I mentioned, you may be wondering “what could possibly be the con here?” Welllll. My biggest point of contention with Showit is the fact that it requires SO. MANY. INTEGRATIONS for extra features. Aside from a blogging platform (Showit integrates wonderfully with WordPress), everything else like e-commerce functionality or an email list has to be embed into the site.
Of course, this is great for some because it doesn’t restrict what services you can use. If you prefer Shopify over Thrivecart or Flodesk over ConvertKit, you can put the thing you love most right into your Showit site as long as it has an embed code like I mentioned above.
So what’s the issue? For me, the ability to add anything to the site means that I have to pay for, as well as maintain, things like extra subscriptions, integrations, etc. just to have a functional store in Showit, for example. I tend to get overwhelmed when I have too many things in too many places. If I can get most everything I need under one roof like a blog, shop and email list (without compromising style), sometimes I prefer to go that route.
Let me be real with you: Showit is easy to learn, but it does technically has a steeper learning curve than Squarespace or Wix.
With template-based platforms, you’re essentially filling in pre-designed sections. With Showit, you’re starting with a blank canvas (even if you buy a template). You need to understand:
My take: If you’re design-averse or extremely time-crunched, this might not be the platform for you to DIY. But if you’re willing to invest 10-15 hours learning the system (via their excellent tutorials), the payoff is a completely unique website.
Now just because I work primarily with Showit doesn’t mean I’m not familiar with other platforms. Here’s a quick rundown on when to choose what, the same one I use when guiding clients on if Showit is right for them.
Choose Showit over Squarespace if:
Choose Showit over Wix if:
Choose Squarespace over Showit if:
If you want to see a FULL breakdown comparing Showit and five of the other most popular website platform options for authors and book editors, I dropped a full comparison guide for 2026 here.
That’s it friends! A short and sweet article for a change. Are you tired of reading the word Showit yet? I’m sure tired of typing it 😂. But regardless, I hope this read helped you learn a little more about Showit. Do you have the same pros? What about a different con or none at all? I’d love to hear (read?) all about it in the comments. You can also shoot me a message on Instagram because I truly live on that platform now.
Stay tuned.
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